It’s not just watches themselves that can be polarizing. Watch stores can be as well. I recently went to the opening event of the new (and world’s biggest) IWC boutique on Amsterdam’s P.C. Hooftstraat, and before arriving there, I counted numerous mono-brand stores with the logos of competitors. There are also a couple of multi-brand […]
Visit Amsterdam’s P.C. Hooftstraat Has Become The Dutch Watch Mecca…Or Has It? —The Rise Of Mono-Brand Watch Boutiques to read the full article.